Monday, October 22, 2018

The name is Boyd. Potsch Boyd.

In case you’ve wondered: J.D. Power is a consumer research firm. They don’t have labs, or test tracks, or any of the other stuff you might want to have when making qualitative judgments about motor vehicles. What they do is take surveys. They do this for their clients, by whom they are paid and to whom they issue their prestigious awards. Their clients then present these awards as evidence of their products’ quality. I may not be the sharpest taco in this bag of hammers, but don’t try to pull the wool over my eyes and tell me it’s sweat.

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